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JOB PROFILE
The successful candidate shall be responsible for the following functions:
1. Marketing plan

• Design, implement, and facilitate annual marketing plan for the firm.
• Support and facilitate development and implementation of section business/marketing plans.
• Translating business unit objectives and strategies to develop brand portfolio objectives, strategies and plans to facilitate business unit growth.
• Develops marketing strategy, based on knowledge of establishment policy, nature of market, copyright and royalty requirements, and cost and markup factors.

2. Marketing budget

• Plan and administer the firm’s Marketing Operations budget;
• Support development of regional marketing budgets.

3. Manage marketing suppliers
• Negotiates with media agents to secure agreements for translation of materials into other media.
• Edits materials according to specific market or customer requirements.
• Develop promotional materials including marketing collateral and print copies
4. Oversee corporate communications activities

• External communications and systems
• Internal communications and systems
• Public relations efforts
• External vendors and consultants

5. Develop and administer marketing database

• Includes client and prospect information, mailing list applications, access to financial reports, etc.


6. Manage marketing dept
• Supervise Marketing Officers, and Client Services Officers.
• Make staffing and hiring decisions within marketing department.
• Build and develop a marketing team which is competent, dedicated and efficient.
• Manage day to day activity with PR, press and marketing communications agencies

7. Develop business unit

• Develop and deliver insightful presentations and strategies to the business unit and executive committee where appropriate.
• Ensure the integration of the business unit marketing function within that of the greater group, and ensure that the business unit optimizes its use of shared and support services.
Assist the business unit to meet its objectives, live the values and culture and to practice company policies.

Job Requirements:

1. BS/BA in Marketing or related field
2. Minimum 5 years marketing experience at a small to mid-size professional services organization.
3. 2 years experience as Head, Marketing.
4. Experience with new media and internet advertising
5. Detail-oriented with the ability to manage projects from inception through execution
6. Excellent communication skills, both verbal and written
7. A hunger to learn and ability to flourish in a dynamic, high-growth, entrepreneurial environment
8. Entrepreneurial, self-starter with hands-on approach

Wednesday, October 28, 2009

Job Interviews: 8 Tips For making A Good Impression

From the moment most experienced interviewers set their eyes on you, they form an impression of what sort of person you are likely to be and what sort of employee you would make. This is because not all communications are done verbally. The way we move our body, gesticulations and what we were all say a lot about who we are than we can actually voice about ourselves verbally.

First impressions are usually made within the first 60 seconds of an interview situation and 55% of the interviewers’ first impression is based on body language and appearance. Only about 7% focus on the words you say.

So below I’m going to give some secrets of how to appear confident even if you are tensed up and your knees are shaking;

Make an Entrance:

Naturally the interview room is a daunting place and usually represents a hostile territory. Also we tend to slow our walking pace when entering into an unknown area. Slowing down can however can suggest reluctance or lack of confidence (unfortunately these traits are what the interviewer is looking out for). Therefore when entering an interview room, first open the door with one hand and close the door not backing the interviewers; but backing the door and facing the interviewers while closing the door gently and then make your move. It portrays lack of fear. Remember, even though a lot is at stake it is still just an interview not a trial.

The Handshake:

Nobody likes a limp “wet fish” handshake which suggests a weak character. Therefore your handshake should be firm but friendly. Also avoid taking off the interviewer’s hand at the wrist. A knuckle grinding handshake can denote overconfidence or even arrogance. Besides, before extending your hand for a handshake, do wait for them to shoot out theirs first, and then introduce yourself and say “pleased to meet you”.

Sitting:

A lot of applicants do take their sit without due request from their recruiter; this is a heavy minus and should be avoided. Wait to be asked to take your sit and then say “thank you” or otherwise ask “please may I take my sit?” then do and say thanks as well.

The Eyes

Eye contact is very vital in an interview. Lack eye contact could mean lack of confidence, lies or that you don’t really know what to say and you are reaching for answers.

NB: Be careful so as not to overdo it – or they may think you will stare down your potential boss. If you are a female, you should even be more careful as it may be misinterpreted as seduction strategy.

A trick to maintaining eye contact is by using the “business gaze” style. Imagine there is a triangle on the order persons fore head. By keeping your gaze directed at this area, you create a serious atmosphere hence the other party will sence that you mean business.

The Mouth:

smile!-most people naturally like people with smiling faces.
Smiling helps you relax and make you appear amiable and approachable. It also portrays lack of fear. Still do remember that it is just an interview not a trial.
Try as much as possible to be open and expansive. Try and make the
Interviewer involve in what you are saying. Keep your palms open to suggest honesty. Avoid pointing or banging your fist on the table to emphasize. It shows aggression.

Posture:

slouching and tipping back on the chair should be left to school
Children. Don’t forget to sit up as it portrays attentiveness. If you don’t know what to do with you hands or arms, keep them on your leg. Avoid crossing your arms or legs as it creates a defensive barrier as though have something to hide.

Make Every Second Count: in most interviews you may never get a
Second chance to make a good first impression. So make sure that along with all your interviews research, you spend time working on your body language. Interviews only present you with a brief time to pass across your massage.

Matching and Mirroring

This involved copying some of the gestures of your interviewer. Try to mimic the way your recruiter talks without being artificial. By matching by mirroring you are telling your recruiter that you appreciate and like him and this may increase your chances because he is most likely to take a natural liking of you. But while doing this, you must be very careful so as not to be seen as artificial or the interviewer may even think you are mocking him (that is if he is a person that has in inferiority complex).

Finally don’t forget that an interview is a two way event. Remember to read the interviewers body language. If the interviewer folds his arms or squeezes his face suddenly, this may mean that you have said something that he strongly disagrees with. Hence it is pointless if not counterproductive continuing in that line of argument, even if he may be verbally agreeing with you.
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